Embrace Simplicity

For everyday consumers, many of us are looking for an easy-to-use solution. Our problems may differ – you may need a phone with a long battery life because your business would not exist without your cell phone, you may need the cell phone to text your child to ensure that they arrive home safely, or to get the latest game scores, or you may be a crackberry, like me.

Your cell phone should make your life easier and it should be enjoyable. This is a call to the carriers – companies like AT&T, T-Mobile, Verizon Wireless, and Sprint - to offer clear documentation, provide preconfigured phones, and include innovative introductions to new adopters. This is a call to the cell phone manufacturers – companies like Motorola, BlackBerry, Palm, Samsung - don’t over-engineer; adopt pragmatic easy-of-use criteria and design the entire experience from the viewpoint of the target users.

Personally, as an avid BlackBerry user and loyal AT&T customer, I find the BlackBerry Curve 8310 meets my personal needs and blackberry makes it exceptionally easy-to-use. BlackBerry even provides an updated newsletter to give me the latest tips and tricks. Ultimately, Mobile cell phones have the promise to be the ultimate utility tool: the cell phone is a utility to make our lives better.